Takes from Food and Beverage West Africa Fair, 2019

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Jamie Mill, managing director of BtoB Events Ltd, host of the inaugural Food and Beverage, West Africa Fair, said its concept is to provide “a once-a-year opportunity for the food and beverage sector of West Africa to come together, network and forge new partnerships.” But that is not all.” It is also used to discuss best practice and of course, do business,” he added. And so, it turned out to be for the over 120 exhibitors drawn from five continents.

The event which was promoted online for weeks for interested participants to indicate their interest became a veritable platform for both the newcomers and established food and beverage companies to showcase their products to the world. It was also an avenue for Small and Medium scale Enterprises, SMEs to avail the customers what they have to offer them. But what is significant here are the lessons individuals and corporate organizations stand to gain from the event that ran from the 18th to the 20th of June, 2019 at the Landmark Event Centre, beside Oniru Beach, Victoria Island, Lagos.

One outstanding feature of the Fair was the solid support it enjoyed from both the sponsors and partners. Chief amongst these are the Gold Sponsors such as Just Food and NASCO. SPARcame in as Retail Partner while the likes of REFSPAN ,NASON, Association of Food Vendors in Nigeria, Oke-Arin Traders; Association  as well as Ezickukwu Food and Beverage Association, Aba were the Show Partners.

The online Media partners included Food and Drink Talk, Agro Nigeria, Malimbe, myfarmstock, Legit.ng, Coverine and African Business Central (ABC).Their support certainly made the much-needed difference. The lesson from this is that ideas are sometimes better brought to life with pragmatic partnerships o f those who share in the vision … Read More...